Why Is It So Hard to Know What’s in Cleaning Products?

Have you ever picked up a cleaning product and tried to work out exactly what’s inside it?

You turn the bottle around expecting a simple ingredient list, only to find tiny print, vague terms or instructions to visit a website. Then you have to search for the product, click through multiple pages and hope you eventually find the information you’re looking for.

For something we use regularly around our homes, shouldn’t it be a little easier?

After all, cleaning products are part of our everyday lives. We use them in our kitchens, laundries and bathrooms. We store them in our cupboards and keep them around our families. It’s not unreasonable to want to know exactly what we’re bringing into our homes.

Why Isn’t It Always Clear?

Many cleaning products contain long ingredient lists and broad terms like “fragrance” or “perfume.” While these terms are commonly used, they don’t always tell you exactly what is in the product.

Sometimes the information is available online, but finding it can feel like a treasure hunt. You scan a QR code, visit a website, search for the product and click through several pages before finally reaching the ingredient list.

For busy households, who has time for that?

We’re not here to tell you what you should or shouldn’t use in your home. Everyone has different preferences and priorities, and that’s completely okay.

We simply believe that when it comes to products you use around your family, your home and your everyday life, having clear information matters.

Because when you know what’s in a product, you can make informed choices and use it with confidence.

Sometimes Simple Really Is Simple

One of the things we value at Blants is straightforward ingredients and honest labelling.

Some products don’t need complicated ingredient lists or pages of explanations.

For example:

Our Pure Borax?
One ingredient. Borax.

Our Sodium Bicarbonate?
One ingredient. Sodium bicarbonate, also known as baking soda.

That’s it.

No unnecessary guesswork. No searching through multiple webpages to figure out what you’re buying. No trying to interpret complicated terminology.

Just simple products with clearly labelled ingredients.

So, What Are These Products?

Both borax and sodium bicarbonate have been household staples for generations.

Pure Borax is a naturally occurring mineral compound that has long been used in a variety of household and cleaning applications.

Sodium Bicarbonate, or baking soda, is another versatile household staple that many people keep on hand for cleaning, deodorising and everyday household tasks.

Part of their appeal is their simplicity. When you pick up the product, you know exactly what it is. The ingredient is right there on the label.

Why Transparency Matters

We think transparency shouldn’t be a special feature or a marketing claim. It should simply be the standard.

When ingredient information is easy to find and easy to understand, it removes some of the uncertainty that often comes with shopping for household products. It allows you to make choices that align with your own preferences and gives you confidence in the products you bring into your home.

At Blants, our philosophy is simple:

  • Effective products
  • Clear ingredients
  • Honest labelling
  • Less guesswork

We’re passionate about keeping things straightforward because we believe knowing what’s in the products you use every day shouldn’t be difficult.

Sometimes, simple really is better.

And honestly? We think everyone deserves that level of transparency.

Live your best life with Blants.

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